In practice, neoliberalism strips the individual of his social, qualitative, historical and cross-cultural connections so that all social life can be reduced to a quantitative, measured and calculating cost-benefit analysis. Everything is saleable and reduced to a price. At a micro level, neoliberal psychological realism results in what is called the “entrepreneur self”. This entrepreneurial self is manifested in at least five areas in which neoliberal psychological realism takes place:
• in the thinking processes of the working class;
• in the commercialization of child development;
• in the relationship between Barbie-doll toys and the obsession with being thin;
• in hookup sex;
• in the preoccupation with living in the present through its ideological use of “mindfulness” psychology.
In this Part II article, I discuss two forms of romantic resistance to neoliberal psychological realism: humanistic psychology and the human potential movement on the one hand, and New Age spirituality on the other.
To counter the entrepreneurial self of realist psychology, romantic psychology develops an “expressive” self that was the result of the work of Maslow, Rogers, Fritz Perls and Arthur Janov. This expressive self peaked in the late 1960s and early 1970s. The other kind of romantic psychology is in cultivating what I call a “mystical self” as embodied in the work of Carl Jung, Mircea Eliade and Joseph Campbell. This “spiritual psychology” peaked in the early 1980’s and continued to cultivate followers at least well through the 1990’s.
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Neoliberal Psychological Romanticism: From the Primal Scream to the Collective Unconscious Part II - Socialist Planning Beyond Capitalism - https://socialistplanningbeyondcapitalism.org/neoliberal-psychological-romanticism-from-the-primal-scream-to-the-collective-unconscious-part-ii/