2011 세계 100대 브랜드가치 .... 삼성전자 17위, 현대차 61위

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2011 Ranking of the Top 100 Brands

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	Rank	Previous Rank	Brand	Region/Country	Sector	Brand Value ($m)	Change in Brand Value
	1	1		United States	Beverages	71,861	2%
	2	2		United States	Business Services	69,905	8%
	3	3		United States	Computer Software	59,087	-3%
	4	4		United States	Internet Services	55,317	27%
	5	5		United States	Diversified	42,808	0%
	6	6		United States	Restaurants	35,593	6%
	7	7		United States	Electronics	35,217	10%
	8	17		United States	Electronics	33,492	58%
	9	9		United States	Media	29,018	1%
	10	10		United States	Electronics	28,479	6%
	11	11		Japan	Automotive	27,764	6%
	12	12		Germany	Automotive	27,445	9%
	13	14		United States	Business Services	25,309	9%
	14	8		Finland	Electronics	25,071	-15%
	15	15		Germany	Automotive	24,554	10%
	16	13		United States	FMCG	23,997	3%
	17	19		South Korea	Electronics	23,430	20%
	18	16		France	Luxury	23,172	6%
	19	20		Japan	Automotive	19,431	5%
	20	22		United States	Business Services	17,262	16%
	21	21		Sweden	Apparel	16,459	2%
	22	23		United States	Beverages	14,590	4%
	23	24		United States	Financial Services	14,572	5%
	24	26		Germany	Business Services	14,542	14%
	25	25		United States	Sporting Goods	14,528	6%
	26	36		United States	Internet Services	12,758	32%
	27	31		United States	Transportation	12,536	6%
	28	29		United States	Financial Services	12,437	1%
	29	30		United States	Alcohol	12,252	0%
	30	27		Switzerland	Beverages	12,115	-5%
	31	28		Sweden	Home Furnishings	11,863	-5%
	32	32		United Kingdom	Financial Services	11,792	2%
	33	33		Japan	Electronics	11,715	2%
	34	35		United States	FMCG	11,372	3%
	35	34		Japan	Electronics	9,880	-13%
	36	43		United States	Internet Services	9,805	16%
	37	39		Canada	Media	9,515	6%
	38	37		United States	Financial Services	9,091	-3%
	39	44		Italy	Luxury	8,763	5%
	40	45		France	FMCG	8,699	9%
	41	42		Netherlands	Electronics	8,658	0%
	42	40		United States	Financial Services	8,620	-3%
	43	41		United States	Electronics	8,347	-6%
	44	48		Spain	Apparel	8,065	8%
	45	47		United States	Business Services	8,005	7%
	46	49		Germany	Diversified	7,900	8%
	47	53		Germany	Automotive	7,857	14%
	48	38		Japan	Electronics	7,731	-14%
	49	46		United States	FMCG	7,609	1%
	50	50		United States	Automotive	7,483	4%
	51	51		United States	FMCG	7,127	3%
	52	58		France	FMCG	6,936	9%
	53	56		France	Financial Services	6,694	0%
	54	52		United States	Financial Services	6,634	-4%
	55	57		Switzerland	FMCG	6,613	1%
	56	54		Canada	Electronics	6,424	-5%
	57	59		United States	Electronics	6,414	5%
	58	55		United States	Media	6,383	-5%
	59	63		Germany	Automotive	6,171	13%
	60	62		Germany	Sporting Goods	6,154	12%
	61	65		South Korea	Automotive	6,005	19%
	62	60		United States	Restaurants	5,902	1%
	63	61		United States	Beverages	5,604	-3%
	64	70		United States	Diversified	5,598	19%
	65	64		United States	FMCG	5,376	6%
	66	69		France	Luxury	5,356	12%
	67	67		Germany	Financial Services	5,345	9%
	68	68		Spain	Financial Services	5,088	5%
	69	73		Japan	Electronics	5,047	16%
	70	77		France	Luxury	4,781	18%
	71	71		United States	FMCG	4,672	3%
	72	72		Germany	Automotive	4,580	4%
	73	76		United States	Luxury	4,498	9%
	74	81		Netherlands	Energy	4,483	12%
	75	82		United States	Financial Services	4,478	12%
	76	66		United States	Internet Services	4,413	-11%
	77	79		France	Alcohol	4,383	9%
	78	78		United States	Alcohol	4,319	7%
	79	74		United Kingdom	Financial Services	4,259	1%
	80	88		United States	Computer Software	4,170	15%
	81	83		United States	Restaurants	4,092	3%
	82	80		Switzerland	Financial Services	4,090	2%
	83	75		United States	FMCG	4,072	-2%
	84	84		United States	Apparel	4,040	2%
	85	90		United States	Diversified	3,945	10%
	86	85		Mexico	Alcohol	3,924	2%
	87	87		Germany	FMCG	3,883	4%
	88	92		United Kingdom	Alcohol	3,842	8%
	89	89		United Kingdom	Alcohol	3,841	6%
	90	NEW		Japan	Automotive	3,819	N/A
	91	93		Netherlands	Alcohol	3,809	8%
	92	86		Switzerland	Financial Services	3,799	0%
	93	95		Italy	Luxury	3,794	10%
	94	94		Switzerland	Financial Services	3,769	8%
	95	100		United Kingdom	Luxury	3,732	20%
	96	97		United States	Restaurants	3,663	10%
	97	NEW		United States	Diversified	3,651	N/A
	98	NEW		Taiwan	Electronics	3,605	N/A
	99	91		Italy	Automotive	3,591	1%
	100	98		United States	Automotive	3,512	7%

http://www.interbrand.com/en/knowledge/best-global-brands/best-global-brands-2008/best-global-brands-2011.aspx 

[- For You -]

100개중 49개가 미국...ㅎㄷㄷ

[파쇼만세]

제가 생각하기에 외국에서 선정하는 이런 식의 랭킹은 의미가 없다고 봅니다. 전세계에서 보기 힘든 재벌이라는 특수한 시스템을 가지고 있는 한국 기업들, 자동차부터 핸드폰 아파트 보험도 파는 그런 기업이 다른 나라에도 있을까요? 만약 삼성그룹, 현대그룹, LG그룹으로 랭킹을 정한다면 대체 몇위쯤 될까요? 문득 궁금해졌습니다.
그나저나 미국이 대단하긴 대단하군요...

[ji-na]

브랜드가치의변화가 20%라... 17위도 좋지만 점점더 오른다는점이 더 좋아요~

[가솔린]

노키아의 하락이 눈에 띄네요

[갤럭시]

htc 들어왔네 ㅋㅋㅋ

[天地人]

전설로 남을 일화죠... 참 세월이 지나니 이런 격세지감도 느끼게 되는군요.... 가슴이 벅차오르네요 ... ㅠ

[독도사랑~]

몇년전에 LG가 순위에 진입했었는데 다시 재진입 못하는게 안타깝네여..요즘 엘지가 삼성에 비해 너무 못나가는듯..동아시아에선 일본 7개, 한국2개, 대만1개네여..

[ssss]

코카콜라의 위엄 음료수 하나 갖고 세계를 재패하다니

[앗싸^^]

진짜 첨단 과학을 다 밀어내고 음료가 1위 대단하네요

[수릿날]

매출액을 기준으로 하는 순위는 없나요? 브랜드가치에 매출액이라던지 기타등등 포함되는것 같긴한데 제생각이지만 질레트 면도기보다 삼성이 밑이라는게 이해가 안되는데