2011105346 이보라 의료관광아웃바운드

[이보라]

- 싱가폴

□ 싱가포르 의료서비스의 활발한 해외진출

 

 ○ 세계적으로 의료수요가 증가하고 있는 가운데 세계적 수준의 브랜드를 구축하고 있는 싱가포르 의료분야 기업들의 세계시장 진출이 활발

  - 동남아지역 의료환자들을 싱가포르로 유치하는 동시에 많은 싱가포르 의료서비스 제공기업들이 최근 해외진출을 통해 해외 고객들에게 직접 다가가고 있음.

  - 특히 중국 및 신흥국으로의 진출이 두드러짐.

  - IE Singapore에 따르면 약 19개의 싱가포르 의료서비스 기업들이 15개국에 진출해 있는 것으로 추정됨.

 ○ Parkway의 해외진출

  - 싱가포르 최대 의료서비스 제공기업으로 중국, 말레이시아, 인도 등의 국가에 진출해 병원 및 전문센터를 설립했음.

  - 2008년 12월에는 아부다비에 있는 Denat-Al-Emarat Women and Children’s Hospital을 운영하는 입찰을 따내 첫 중동지역 진출에 성공

  - Parkway의 전체 수익에서 해외 운영이 차지하는 비중은 6년 전쯤에는 대략 13%에 불과했으나 2008년에는 1/3가량을 차지할 만큼 증가함.

 ○ Pacific Healthcare의 해외진출

  - 홍콩 및 인도에 클리닉을 설립해 진출

  - 홍콩, 심천, 뭄바이에 의료건강센터를 설립해 해외진출 확대

  - 상해에 위치한 방사선진단센터와 고아주 및 방갈로르에 위치한 5개 심장센터에도 투자함.

  - 방콕 내 복합전문센터를 설립하는 메디플렉스(mediplex) 프로젝트에 착수할 예정

 ○ Thomson Medical Centre의 해외진출

  - 지난 3년 동안 특히 베트남에서 활발한 진출활동을 펼침.

  - Hanh Phuc International Women and Children Hospital을 운영

  - 2008년 Han Phuc JSC와 MOU를 체결해 하노이에 위치한 여성 및 아동 병원에 병원 상담 및 운영 관리서비스를 제공하기로 함.

Hanh Phuc International Women and Children Hospital

 ○ 의료서비스 지원분야 기업들의 해외진출도 활발

  - Parkway Healthcare, Raffles medical 등과 같은 직접적인 의료서비스 제공기업뿐 아니라 의료서비스 인프라스트럭처, 기술, 물류, 교육 등의 분야에서 의료서비스 제공기업을 지원하는 싱가포르 기업들도 함께 활발한 해외진출을 추진하고 있음.

  - RSP Architects는 인도에서 병원설계를 수행했으며, novaHEALTH는 인도네시아와 카타르에서 의료관리소프트웨어를 판매하고 있음.

  - 싱가포르에서 위생과학국(Health Sciences Authority)의 물류를 담당하고 있는 ST Logistics는 중동 및 아세안 시장에서 유사한 프로젝트를 발굴함.

□ 싱가포르 의료산업 성장

 ○ 2007년까지 5년 동안 싱가포르 의료산업은 크게 성장

  - 싱가포르 의료지출은 47억 싱가포르달러에서 70억5000만 싱가포르달러로 증가

  - 의료산업 부가가치는 2배 이상 증가해 39억 싱가포르달러에 이름.

  - 의료산업의 고용인구는 2만6163명에서 5만7217명으로 증가

 ○ 싱가포르 의료산업 동향

  - 일반 개업의 및 클리닉의 합병 및 대기업화와 병원 그룹의 교육분야 진출확대가 유행

  - 신규 병원 개원 증가로 인해 싱가포르 의료시장은 점점 포화상태에 이르고 있음.

  - 성장하는 의료관광사업을 위해 해외 유명 의료서비스 기업들의 참여도 확대돼 경쟁이 심화됨.

  - 시장포화 및 경쟁심화에 따라 해외신흥시장은 싱가포르 기업들에 좋은 사업기회를 제공

□ 진출이 유망한 해외 의료시장

 ○ 병원 및 클리닉 운영, 지원 인프라스트럭처 제공, 의료기술, 물류, 교육 등 전체 의료산업 가치사슬을 통틀어 싱가포르 기업들에 해외 신흥시장은 사업기회를 제시하고 있음.

  - 특히 중동 및 중국 시장 전망이 밝음.

 ○ 중국 의료시장

  - 중국의 의료분야 개정계획을 고려할 때 중국시장은 향후 몇 년간 많은 사업기회를 창출할 것으로 기대됨.

  - 중국 의료시스템 부흥 지원을 위해 싱가포르 의료서비스 상담 및 교육분야 기업들이 중국에 진출할 예정

  - 중산층 확대 및 도시화에 따라 중국의 의료서비스 수요는 급증할 것으로 예상돼 진출이 유망함.

  - 중국의 빠른 도시화는 중국의 질병 프로파일을 선진국의 질병 프로파일과 좀 더 유사하게 변화시킬 것으로 예상됨.

  - 환경파괴, 담배 소비 증가 등 도시화와 연합되는 요소들은 선진국에서 일반적인 만성질환들의 확대를 증가시킬 것임. 이에 상응하는 의료서비스 수요도 증가할 것으로 예상됨.

 ○ 중동 의료시장

  - 중동에서는 정부 제공 의료서비스가 충분하지 못해 민간영역의 진출을 독려함.

  - 인구는 증가하고 있으나 의료분야 종사자 및 교육자가 부족해 진출이 유망

  - 향후 20년간 GCC 국가들의 인구는 2배로 증가할 전망이며, 65세 이상의 고령인구도 늘어날 것으로 예측됨. 이에 따라 신규병원 건설, 전문의 서비스 제공 등 지속적인 의료서비스 수요 발생이 예상됨.

□ 시사점 및 참고사항

 ○ 싱가포르 의료업계의 강점을 바탕으로 세계 의료시장에서 싱가포르 기업들의 활약이 두드러질 전망

  - 의료서비스 전체 분야를 아우르는 임상의 우수성을 입증하는 업적들과 그로 인한 뛰어난 명성은 싱가포르 의료업계의 경쟁력임.

  - 싱가포르는 의료관리 기준이 높고 의료과학 및 기술이 선두를 달리고 있는 다면적 의료 허브임.

  - 싱가포르 의료산업의 강점을 바탕으로 싱가포르 기업들이 지속적으로 해외시장 진출을 확대할 것으로 기대됨.

  - 싱가포르 정부에서도 IE Singapore 등을 통해 해외시장 진출을 위한 조사단 파견, 제휴 및 파트너십 체결 지원 등으로 의료기업들의 진출을 돕고 있음.

 ○ 해외시장 진출을 위해서는 해외시장에 대한 이해를 높이고 적합한 시장전략을 도출해야 할 뿐만 아니라 각 병원 및 관련 기업의 역량 강화가 필요함.

싱가포르에는 래플스 병원 뿐만 아니라 톰슨병원, 마운트엘리자베스 병원 등이 외국인 의료관광으로 유명하다.

[싱가포르의 의료관광] 싱가포르에서 의료관광을 유치하는 병원중에 가장 큰 기업이에요~

싱가포르와 태국에서 의료관광은 핵심 차세대 산업이다. 싱가포르의 외국인 의료관광객은 2005년에 약 50만명 유치하였으며, 2012년에는 외국인 의료관광객을 연간 100만명 유치해 미화 30억달러, 한화 3조원이상의 외화 획득을 목표로 하고 있다. 태국은 이미 관광객 중 40%를 넘어선 의료관광객 유치를 핵심 산업으로 키우고 있다.

 

자료원 : IE Singapore, The Business Times 7.30 등 코트라 싱가포르KBC 종합

< 저작권자 ⓒ KOTRA & globalwindow.org 무단전재 - 재배포금지 >

-인도

Dental Care in India

There are several Dental Care packages available. However, these will be based on the requirements of the person and his holiday needs.

Please find below a small cost comparison of dental treatment procedures between USA and India. There is a huge difference between the pricing (about 7/8 times when we speak of Top-end dentists).

Dental procedure	Cost in USA ($)		Cost in India ($)
	General Dentist	Top End Dentist	Top End Dentist
Smile designing	-	8,000	1,000*
Metal Free Bridge	-	5,500	500*
Dental Implants	-	3,500	800*
Porcelain Metal Bridge	1,800	3,000	300*
Porcelain Metal Crown	600	1,000	80*
Tooth impactions	500	2,000	100*
Root canal Treatment	600	1,000	100*
Tooth whitening	350	800	110*
Tooth colored composite fillings	200	500	25*
Tooth cleaning	100	300	75*

* These figures do not suggest the actual cost. Actual cost of treatment varies from case to case.

Some of the facilities offered by the dental clinics are:

• Dental Scanning - Intra mouth
• Surgical Intervention under general anaesthesia
• Whitening of teeth
• Ceramic caps without gold under microscopic control
• Prosthesis on the implant
• Vertical and horizontal bone grafting
• Gum Grafting
• Palatal orthodontics
• Fluoride treatment for children
• Maxillary surgery
• Over denture
• Combined prostheses with milling

Eye Care in India

Medical Tourism in India for Eye Care
The cost different for most eye care procedures varies as high as 8-10 times from that of USA and UK. Some of the treatments available are:

• Eye Lasik Refractive Packages
• Lasik Eye Surgery
• Eye Care Treatment
• Lasik Treatment
• Refractive Surgery India
• Laser Refractive Surgery
• Refractive Eye Correction Package
• Natural Eye Care Treatment
• Vision and Eye Care
• Eye Refractive Care Packages

Coronary Artery Bypass Surgery in India

Narrowing of the coronary arteries by atherosclerosis (fatty deposits, calcium, cholesterol and blood clots) is known as coronary artery disease. This may be chronic and cause symptoms such as chest pain (angina) and breathlessness on exertion; or acute, causing acute myocardial infarction (heart attack).

Coronary artery bypass grafting restores blood flow to the heart muscle by adding a bypass graft (vein or artery) to bypass the blocked area. This surgery is usually done through an incision down the middle of the breastbone, called a median sternotomy, but can occasionally be done through an incision below the nipple on the left side, called a thoracotomy.

You may be connected to a heart lung machine (cardiopulmonary bypass) to maintain blood flow to the rest of the body while your heart is stopped to allow the bypass grafts to be sewn onto the coronary arteries. Alternatively, the bypass grafts may be constructed by stabilising the heart with special instruments while it is still functioning (beating heart surgery). Your surgeon will decide which is the most appropriate technique for you.

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Heart Valve Surgery in India

There are four valves inside the heart to allow blood to pass in one direction only. Occasionally these valves may become narrowed, causing obstruction to the flow of blood (stenosis) or may leak, allowing blood to flow backwards within the heart (insufficiency). This affects the efficiency of the heart's function. Occasionally these valves may be damaged by infection (endocarditis). The two most commonly involved valves are the aortic and the mitral valves. The aortic valve will usually be replaced. The mitral valve is frequently suitable for repair but, if this is not possible, a replacement will be undertaken.

There are two types of replacement valves. One is a tissue valve (bioprosthesis) made from the aortic valve of a pig or the sack around the heart of a cow (pericardium). The other type is a mechanical valve that is made from a very durable material called pyrolytic carbon. Your surgeon will decide with you the type of valve that is most suited to your requirements.

It is essential to use the heart lung machine (cardiopulmonary bypass) for heart valve surgery.

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Aortic Surgery in India

The aorta is the main blood vessel that runs from the heart supplying blood to every organ in the body. Occasionally the aorta can become diseased by dilating or enlarging (aneurysm) or by splitting, separating into an inner and outer layer (dissection). Surgery is then undertaken to replace the segment of diseased aorta. The approach may be through the sternum or through an incision in the left chest (thoracotomy). The heart lung machine (cardiopulmonary bypass) is usually required for this type of surgery. Your surgeon will discuss this in greater detail with you. Preparation for and recovery is similar to that of coronary artery bypass or valve surgery.

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Heart Surgery in India

Panch Karma

Introduction to Panch Karma :
Panchkarma is a purifying therapy to enhance the metabolic process through food and herbal medicines. It is used in deep rooted chronic disease as well as seasonal imbalance of tridoshas. As the wastes are eliminated from the body the person becomes healthy. Literally Panch means five and Karma means action. So Panch Karma means five types of actions or techniques or treatment. These types of therapeutics are based on elimination therapy.

Elimination is a natural instinct of every living creature. Human body is a complex type of wonderful machine, which has millions of functions, majority of them are voluntarily controlled and some of them are involuntary or self controlled. Millions of cells in the body are working day and night to produce energy and maintain the life. Lot of wastes are produced in this process at the level of cells.

It is natural that some toxins accumulate in the body as a result of various metabolic activities. It is necessary to eliminate these toxins from the body, which the body is doing to the great extent, but some toxins still remains in the body and causing many disease when their quantity increases beyond a certain limit. These wastes should always be eradicated from the body, otherwise they stick into minute channels of the body known as 'srotas' and start producing diseases. That is why, if we want to be healthy, it is necessary to eliminate wastes from the channels and no room should be given for accumulation of these waste products.

Doshas and waste materials accumulate in the body as a result of following improper diet and living style. The seasonal accumulation of doshas is also described in Ayurveda. For example, Kapha doshas accumulate in winter. So to eliminate these excess doshas or impurities from the body, various Panch Karma treatments are used.

Infinite number of unwanted toxins and unwanted metabolic substances accumulate in our body in due course of time, which is against the law of nature. These unwanted toxins and unwanted metabolic substances have been accumulated for the major reasons being the air pollution, the chemicals that we eat through our food, lack of body movements. In this 20th Century man is following a life pattern which is totally against the principles of nature. At the formation of Universe, is was considered, that the universe was free from any pollutants. Man is the cause for this pollutants. The question of accumulating of toxins was not arising at that time because the resistance of the body was strong enough to eliminate all the toxins in the natural form. As now days the life being artificial we disobey the laws of nature, as a result wastage gets accumulated in our body more easily. When the wastage in our body reaches to uncontrollable limit our bodies resistance is helpless and we become an easy prey to disease. As a human being advances in age by the time he or she is 40 these signs are clearly seen. The body resistance becomes weak and the human being unexpectedly suffers from minor or major disease. At this point Ayurveda says that body is not in equilibrium with nature and it needs immediate correction. The process of correcting is called panchakarma and is explained below how it is done.

What is Panch Karma?
Panch Karma includes five types of treatment which are as follows:

Vamana - Use of Emetics
Virecana - Use of laxatives
Basti - Medicated Enema
Nasya - Nasal administration
Rakta Mokshana - Blood letting

Most of these treatments are used in chronic and deep rooted diseases. Before actually doing the Panch Karma some preparatory treatments are done. These are called the purva karma. These include:

Snehan :
It is the olation therapy. It is of two kinds:

Internal Snehan : In this treatment medicated oils and ghee (clarified butter) etc. are given for internal use. These sneha are so subtle that they can enter into minute pores of cell membrane. They have a tendency of pushing or mobilising the impurities from there so that their elimination becomes easy. Ghee (clarified butter) prepared from cow's butter is best for this use.

External Snehan : This comprises of different kinds of massage. Medicated oils are applied on the body and different methods are used for that. These massage techniques are many times used in the treatment of muscular fatigue, loss of motor functions, arithritis, paralysis, migraine, spondylitis and bodyache. They also induce sound sleep by relaxing the nervous system, increase immunity of the body and are beneficial to increase skin's lustre.

Swedana :
It is the second purva karma. It means fomentation or heating therapy. Different types of fomentations like steam bath and poultices are used on specific parts of the body. Many kinds of warm medicated oils, water, milk and herbal decoctions are also used. They are either used in a bath tub or are poured on the body. These types of fomentation treatments are very beneficial in diseases like pains in the joints, neck, lumbago, hemiplegia, urinary disorders, renal diseases, muscular dystrophy, common cold, asthma and loss of muscle functions. Swedana or fomentation liquifies or digests the doshas and opens the mouth of blocked channels and pores of cell membrane. This makes the elimination of wastes easy when the actual Panch Karma are performed. So after doing these purva karma or preparatory treatments the main karmas (panch karma) are done.

Paschat Karma :
After doing the Panch Karma, it is normally followed by:

1. Samsarjan Karma : After the Panch Karma treatments are done the patient feels light and the digestive power becomes weak. A special diet and life style are prescribed for about two weeks. Thus in this therapy the digestive power and strength of the person is restored by starting a light diet and gradually going towards a heavy diet. The patient need not be admitted for this karma. Shamana In this part internal medicinal treatment is given for the disease for which panch karma was done. This is to give permanent relief from the disease. So in case some cause of the disease is left in the body even after the cleaning process, it is finished by giving internal medicines.

2. Rasayana : This means rejuvenating therapy. The best results of rejuvenation can be achieved if it is taken after doing the Panch Karma If rejuvenation therapy or Rasayana are taken without cleaning the body we may not get best results because the effect of the Rasayana is reduced due to the presence of toxins or wastes in the body. It has been observed by clinical research that Panch Karma treatment is very effective in diseases like hemiplegia, polio, rheumatoid arithritis, skin diseases, epilepsy, insomnia, hypertension, cardiac problems, intestinal diseases, peptic and duodenal ulcers, ulcerative colitis and asthma. Besides this, it produces immunity and increases youthfulness of our body.

Have you made up your mind? So start cleaning today. And remember not only external but also internal cleaning.

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