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[floorball]

Floorball Korea: Make people experience the sport! – 11.07.2014

Korea has been one of the fastest developing floorball countries during the past years and this year the Korean Men´s national team also got a ticket to the World Floorball Championships Final Round.

One can say that hard work usually pays off - this is at least the case of Korea and the Korean Floorball Federation.

In 2003 the sport fan, Mr Hwang Joo Kim, read about floorball in a German Sport Magazine with the headline "Floorball - the 2nd most popular sport in Sweden".

- I was very surprised of how a sport not in the Olympics could be that popular, but then got the idea that this would be a sport for the Korean as it doesn´t require any ice hockey arena and can be played anywhere. I also knew that we had to make people experience the sport, as people in Korea don´t know that hockey type sports are fun.

Floorball demonstrations can take place anywhere

The basic strategy therefore was to let people experience floorball. Mr. Kim and the other Mr. Floorball of Korea, Mr. Kang travelled all over Korea to introduce the sport.

- During 2004-2008 we made over 200 floorball introductions to PE teachers and other sports groups. When someone gathered over 20 people and called us, we went to teach them floorball for free. I have two cars and in one of the cars I always have 100 sticks and balls, a portable goal, goalie equipment and brochures ready. The other car has one full rink set. We are always ready to go.

The floorball car in Korea - always ready to go!

It has not always been that easy to get floorball going in the schools. In Korea, most elementary school teachers are women and according to Kim the Korean women are not that interested in team sports like floorball.

- They do mostly yoga or treadmill, team sports is a NO! Most Koreans think all hockey games are dangerous, difficult and expensive to play. But after teaching floorball to the teachers, they see that floorball is fun, not dangerous and they enjoy it.

Nowadays this important development work is done by the Korean national team players, who do over 100 floorball introductions in schools per year.

Floorball demonstrations in Korean schools

The key message that Kim wants to share with other countries wanting to develop the game is:
- Make people experience floorball! The approach in some countries, in for example Asia, has to be a bit different. If you want to develop floorball in your country, don´t wait, visit and teach. When teachers feel it´s good, they will teach the sport to their kids. It will take time but it works!

Source & more information: www.floorball.or.kr

[FloorBall 시흥]

새록새록 기억이 나시겠습니다. 고생한 보람도 느껴지시겠고요.. 암튼 대한민국 플로어볼 협회, 화이팅!!!입니다요^^