Job title |
DIGITAL (AND ADVERTISING) MARKETING SPECIALIST |
Job Description |
- Prepare strategic marketing plan for seasonal brand communication activities as part of an integrated marketing initiatives. - Execute brand communication activities including TVC, print ad, OOH, online advertising, web/mobile site development / management, SNS / mobile marketing, online promotion, viral marketing and strategic partnership as part of integrated marketing initiatives. - Brief agencies for creative production, media planning/execution, and result report, and handle them to reach the goals stated in the brief. - Share project status and update with relevant teams on a timely basis. - Lead/Manage on line agencies and brand home page. |
Requirements |
- University degree in communication, business, marketing or journalism. - 5~6 years or more consumer marketing background. Previous job as A.E. or PM of digital marketing or ad agency, content manager or marketing/ ad specialist in online media/platform, ad/digital marketing specialist preferred. - Special interest in digital marketing and envisions future of digital media. - Good understanding of digital technologies, mobile, Internet, and general digital market environment. - Have good understanding of business relationship in a large organization. - Knowledge in sneaker industry and passion for the brand. - Fluent English communication - presentation, documentation and teleconferencing. | |