상품DB//인도네시아 할랄인증 화장품 시장동향(2013.12)//미용이나 메이크업용 제품류와 기초화장용 제품류[의약품은 제외하며, 선스크린(sunscreen)과 선탠(sun

[trader]

제목	인도네시아 할랄인증 화장품 시장동향(2013.12)
게시일	2016-03-23	국가	인도네시아	작성자	김주선(자카르타무역관)
품목	미용이나 메이크업용 제품류와 기초화장용 제품류[의약품은 제외하며, 선스크린(sunscreen)과 선탠(sun tan) 제품류를 포함한다], 매니큐어용 제품류와 페디큐어(pedicure)용 제품류
품목코드	3304
작성일자: 2013.12.30 작성자: 자카르타 무역관 Lee Kyung Seok(kris@kotra.or.kr), Ruth Duhita(ruth@kotra.or.id) 1. Cosmetic Market in Indonesia  ○ By total population of 245 million makes Indonesia has a huge potential market for beauty care products. According to data from market research agency, Euromonitor International, Indonesian cosmetics industry value reached more than USD 5 billion with an average growth of 12 percent per year.  ○ Beauty industry in Indonesia was not affected by the financial crisis that occurred in 2009. Indonesia is predicted to be the country with the greatest growth potential in the beauty industry. Even in 2014, the growth of Indonesian beauty industry is predicted to reach 20 percent, so the beauty industry has the potential to continue to grow.  ○ In terms of labor, Indonesia has 760 cosmetic industries that can create jobs for 75,000 people. In addition, the industry is also absorbing labor in the marketing field as many as 600,000 people.  ○ The Indonesian government itself claims that the growth of the national cosmetics industry until the end of this year reached 15 percent. According to the Directorate General of Industrial Manufacturing of the Ministry of Industry, the cosmetics industry turnover is predicted to rise to Rp 11.2 trillion, growing 15 percent from 2012's Rp 9.76 trillion, where the value of exports jumped sharply from Rp 3 trillion to Rp 9 trillion. Market Situation Cosmetic Industry in Indonesia       Source: Ministry of Industry of Republic Indonesia       Note: * Prediction  ○ According to the Chairman of Association of Indonesian Cosmetics (Perkosmi), Nuning S. Barwa, cosmetics sales volume growth is underpinned by the increased of demand, especially from middle-class consumers. Cosmetics sales growth was also driven by the trend of increasing use of cosmetics by men.  ○ Sales are supported by most major types of cosmetics such as hair care (50.2 percent), make-up (28.7 percent), skin care (13 percent), and perfumes (8.1 percent).  ○ At present, the domestic cosmetics industry was challenged by the circulation of imported cosmetic products on the domestic market. This is due to the high demand of the premium domestic market (high branded). According to data Perkosmi, imported cosmetics sales last year reached Rp 2.44 trillion, up 30 % compared to 2011 amounting to Rp 1.87 trillion. This year, sales volume of imported cosmetic products is projected to rise another 30 % to Rp 3.17 trillion.  ○ The increase in sales of imported cosmetics is because of the harmonization of import tariffs in the ASEAN countries that ease in the procedure to export cosmetic into Indonesia. Other than that caused by high domestic demand for the product or branded premium (high branded).  ○ According to Wiyantono, Head of Trade of Perkosmi, estimates imported cosmetics market growth on this year will pass through the local cosmetics sales growth. According to him, imported cosmetic products enter into Indonesia mainly through small -scale enterprises as well as a system of tiered marketing (multilevel marketing). Some of large companies like as PT Unilever Indonesia, Tbk (UNVR) and PT Mandom Indonesia, Tbk (TCID) are already has a production unit in Indonesia. 2. Potency  ○ Indonesia has a large potent market for cosmetic products as its population reaches more than 241.18 million people, according to Indonesian Statistic Bureau in 2011.  ○ The Indonesian population structure based on age is: 0-14 years: 39.5%, 15-64 years: 66%, and 65 years to over: 4.5%.  ○ The major population of Indonesia is at productive age (15 – 64 years). This domination (66%) on the population demography pyramid gives great benefit to Indonesia compare to other countries. Age Structure of Indonesia Population, 2011        Source: Indonesia Statistic Agency (BPS)  ○ The large number of Indonesia’s 15-64 years old population group has become the potential for Indonesia’s cosmetic market. In 2011, the female population in this age group reached 79.2 million people. It was projected that the female population in this age group will increase to 94.2 million people in 2015.  ○ In addition to the female, the use of cosmetics by male trend also continued to increase in recent years in Indonesia. The number of male aged between 15-64 years is relatively balanced by the number of female in this age range that is also a good market for the cosmetics industry. 3. Competition  ○ Competition in the cosmetic market in the country comes from imported products, products of foreign manufacturers operating in Indonesia, and illegal imported products.  ○ Averagely, imported products control 13 percent of cosmetic market in Indonesia from the United States, Germany, France, Japan, and China.  ○ Local cosmetic products control 87 percent of domestic market share. These products include products from Indonesian manufacturers such as PT Mustika Ratu Tbk (MRAT) and PT Martina Berto Tbk (MBTO), and products by foreign manufacturers such as Unilever Indonesia, PT Procter & Gamble Indonesia, L’Oreal, and PT Mandom Indonesia Tbk (TCID).  ○ Based on data from PERKOSMI, the number of cosmetics and toiletries producers in Indonesia is 744 companies. This huge number of cosmetic and toiletries producers in Indonesia is because of the demand of local cosmetics and toiletries products in is Indonesia huge.  ○ 500 companies of these companies are small middles producers. They produce affordable cosmetics, soaps, lotions and skin care products.  ○ In contrast, the largest producers are companies operating licensed manufacturing facilities in Indonesia including Revlon (produced by PT Rudy Soetadi), Ponds, Vaseline and Dove (produced by PT Unilever), L’Oreal (produced by PT Yasulor), and Pixy, Gatsby, and Miratone (produced by PT Mandom Indonesia).  ○ Three leading national cosmetic companies are PT Martina Berto, PT Mustika Ratu, and PT Vitapharm. They produce traditional herbal and non-traditional skin care treatment. Licensed Cosmetic Companies  ○ Illegal imported products, especially from China, also have its own portion in Indonesia’s cosmetic market. In order to be competitive, mid and large scale local cosmetic manufacturers need to develop product competitiveness by being able to grasp the current consumer choice trend. 4. Market Share       Source: SWA Magazine, Indonesia Best Brands by MARS, 2013 5. Consumer Trend □ Whitening Skin Care is highly demanded by Indonesian People  ○ Based on research which was done by L’Oreal in 1997, shows that 85% of women in Indonesia (represented by several big cities in Indonesia such as Jakarta, Bandung, Semarang, Surabaya, and Medan) were tend having dark skin.  ○ Even though the research is conducted long time ago, however, the research result is still relevant to current condition that genetically Indonesian women skin is brown.  ○ Indonesia has tropical climate. Generally, the weather is hot and humid. Compounded by recent global warming make the climate in Indonesia is getting hotter. In tropical countries like as Indonesia, the sun ultraviolet affect to the skin of people. The hot climate condition make Indonesian people perspire more, hence the skin is oily. Accordingly, there are many skin problems faced by people in Indonesia. The major problem is acne skin problem and black spot.  ○ Besides genetic factors, tropical climate, and ultraviolet ray effect, there are also skin problems that are faced by Indonesian women. The problems are the high level of pollutions and air conditioner (AC) that are able to cause unhealthy skin such as dull, wrinkle, and aging easily.  ○ Consider afore mentioned factors above, meanwhile most Indonesian women are desire to have soft, fresh, healthy, and whiter skin, they start to more aware to the skin.  ○ This awareness is increasing year by year. Hence, face and skin care products that are claimed able to make skin become soft, fresh, healthy, and whiter are bestselling cosmetic product in the market.  ○ In Indonesia, not only women who desire to have soft, fresh, and healthy skin. The business sources informed that male also tend to more concern to the skin.  ○ Business sources predicted that the market size and sales for skin care products will continue to increase due to the growing awareness of the value of skin-care treatment for both males and females.  ○ Besides that, now, more people go to beauty parlors or face & skin clinic for skin treatment. It is stimulating the growth in sales for face and skin care products.  ○ Some of the products used in beauty parlors are Murad, Sothys, ROC, DuraSkin, Miracle White, ERHA, Natasha, Ngohngoh, and many more. Several popular dermatologists for skin care are Dr. Supijati, Dr. Eva, Dr. Chytia, Dr. Lewi and others. Most of them produce their own skin care brand that uses their own name.  ○ According to all reasons above, there are many import brands for face and skin cares have entered the Indonesian market and are enjoying growing sales.  ○ Best Sales Prospects:   - Whitening Products: Products that create a fair or white complexion are popular. A fair complexion is considered beautiful and symbolizes a more elite or aristocratic social status.   - Anti-aging Products: Products that promise youthful rejuvenation, firm the skin, and protect against factors that cause aging. Working and aging women are willing to spend money on products promising anti-aging benefits to retain a more youthful appearance and to make them look and feel younger.   - UV-Protection: Skincare products with UV protection that minimize freckles and the damaging effects of the sun are popular. Younger women now understand that the sun is responsible for skin damage and premature aging, and therefore, have increased the use of sunscreens. □ Import Cosmetic Product in the Market  ○ Imported cosmetics are well received in Indonesia. However, aggressive marketing campaigns are essential for success in exporting to Indonesia. Quality, fashion trends, and brand names play an important role in consumer preferences.  ○ Indonesia is the fourth most populous country in the world, with a population of about 241 million. Out of this population, 12% - 15% are estimated to be in the middle-high income range. These are the people who can afford to buy imported products. These high-end consumers are concentrated primarily in urban areas. □ Characteristic of Consumer based on Age Group  ○ Middle-aged consumer exhibit strong preferences and they tend to become loyal to one brand. Reputation and name recognition continue to be the driver in these groups’ cosmetics purchases.  ○ Young consumers are more inclined to shop around, use different products, and select from different brands.  ○ The characteristic of young consumer is different from other segments. Teenagers like something that is interesting. So, if the product is not attractive, do not ever work on youth market. In addition, product packaging must also use colors that are favored by teenagers. Using an attractive packaging is one very important factor if want to work on youth market. Their buying behaviour tends to impulse. The decision to purchase a cosmetic product is mostly carried out at the booth, so the brand awareness becomes less a role. Thus, the packaging that is eye catching is very important. □ Characteristic of Consumer based on Income Group  ○ High-end consumers are willing to pay a higher price for well-known branded products, which convey higher social status.  ○ The middle and lower level income groups are very price conscious and susceptible to economic swings. □ Characteristic of Consumer based on Gender  ○ Daily-make up has become a basic need among working women. Women continue to be the dominant consumers of cosmetics products.  ○ Males, especially young men, have also become regular users of cosmetics and skin care products. The sales to the male market segment are increasing steadily.  ○ Indonesian women are market followers. They try to follow the fashion trends that are popular in other Asian countries, e.g., Singapore and Hong Kong. According to industry sources, products that are popular in Singapore would have good prospects in Indonesia. □ Characteristic of Consumer based on Product Image  ○ Indonesia consumers have an aversion to low-quality products and are attracted to branded products. They also tend to be image conscious. Brand loyalty is most likely to be gained by products that are of good quality, well packaged, well-distributed, well-promoted and competitively priced, rather than by cheap products.  ○ Reputation and name recognition continue to drive cosmetics purchases.  Many consumers are willing to pay a higher price for well-known branded products, which convey higher social status.  ○ Aggressive marketing campaigns are essential for success in exporting to Indonesia. Quality, fashion trends, and brand names play an important role in consumer preferences. □ Characteristic of Consumer based on Time of Shopping  ○ Consumers are spending increases during holiday seasons, such as Lebaran or Idul Fitri (Muslim Celebration), Chinese New Year and Christmas. Stores take advantage of these times of the year as demand would increase during these festive seasons. 6. Import Trend Import Trend of Cosmetic into Indonesia Jan – Sep 2011 - 2013        Source: Statistic of Indonesia (BPS) Major Exporting Countries of Cosmetic into Indonesia Jan – Sep 2011 - 2013 7. Import Duty  ○ According to the Ministry of Finance of Republic Indonesia, the import tariff for HS Code 3304 is as in the table below: 8. Distribution □ In Indonesia cosmetic products are distributed through:  ○ Direct Marketing   - Direct marketing is one conventional way which is well-known and accepted here. Manufacturers appoint sole agents/distributors that distribute products to customers directly through sales people (door-to-door selling). This method only requires an office with stock facilities.  ○ Multi-level marketing   - Multi-level marketing is another market approach that has recently become a popular business practice among cosmetic product sales people. Because of the strength of their distribution and sales network, multi-level marketing companies were generally able to withstand the economic crisis.  ○ Besides direct and multi-level marketing techniques, cosmetics are also sold through retailers in hypermarkets, supermarkets, drug stores/pharmacies, and department stores. Wholesalers and distributors may contract space for display counters at supermarkets and other retail channels and provide their own sales promotion person to enhance the sales of their products. 9. Muslim Population in Indonesia  ○ According to the population census of Indonesian Central Statistics Agency (BPS) in 2010, there were 207,176,162 of as muslim population in Indonesia. Province which is the largest Muslim population was in West Java with 41,763,592 inhabitants. Map of Muslim Population Distribution in Indonesia  ○ On the map, West Java with the greenest colored showed as the most concentrated Muslim population province. Meanwhile, in Nusa Tenggara, Maluku and Papua with brightest green color province were as a relatively small number of Muslim populations. Map of Muslim Population Distribution in Indonesia  ○ If calculated by percentage, the Muslim population that reached 207,176,162 was equivalent to 87.18% of the total population of Indonesia. Of the 33 (thirty-three) provinces in Indonesia, 15 (fifteen) provinces have a percentage above 90% of the total population of each province. Nanggroe Aceh Darussalam Province has the highest percentage reached 98.19%. While the five (5) provinces, have percentage below 50% of the total population of each province. East Nusa Tenggara province has the smallest percentage reaches 9.05%. Number of Muslim Population in Indonesia, 2010 10. Halal Cosmetic Market in Indonesia  ○ According to the senior model, educator, and author Ratih Sanggarwati, halal cosmetics have become the talk among veiled women for several years. With the increasing prestige of the Muslim fashion industry, beauty Muslim world also come up. In other words, halal cosmetics industry has now become one of the niches of cosmetic industry that previously was focus on some cosmetic companies. Now, the general cosmetics that are mostly offer variety of color choices are not the only requirement anymore. Women also require guaranteed quality cosmetics and halal.  ○ Despite all the talk of halal cosmetic over the past few years, however the high demand for halal cosmetics is less quickly responded to by the cosmetic industry. In Indonesia, halal cosmetics reference is only halal recognition after passing through the stages of the audit of the MUI, either assessment of raw materials and the manufacturing process.  ○ In fact, consumer demand for halal cosmetics products is quite high. These opportunities are then worked with several local producers that show halal label on its packaging. Unfortunately, though that demand is high, the number of halal cosmetics products circulating in Indonesia is still less than 1 % of the total cosmetic products sold.  ○ In terms of industry, the rise of halal cosmetics market also shows the dynamics of product that interested by the public at this time. One of the pioneers is PT Paragon Technology and Innovation which produces Wardah brand that has been widely known as halal cosmetics label or Sariayu Martha Tilaar that in mid- 2012 has received Halal certification from MUI.  ○ According to Brand Manager of Sariayu Martha Tilaar, Tevy DA Saptono, said halal certification for cosmetics is now an important element, as well as meet the demands of the market and follow the trends prevailing in the society.  ○ As for the list of MUI, some cosmetic labels that are certified Halal among others are Zahra, Sariayu, Wardah, Camilla, Purbasari, Ristra, Trustee, Citra, La Tulipe, LT Pro, Inez, and Caring Colors.  ○ According to Brand Development Manager of Wardah, Andini Aska, consumer demand for halal cosmetics products has increased significantly since 2011. Previously, consumers have not been too concerned with the halal cosmetic products. They perceived that considered for outside the body use. In addition, consumers who buy their products did not only come from the Muslims, but also began to spread to non-Muslims. 11. Halal Cosmetic Brands 12. Halal Cosmetic Price □ Price of Wardah Cosmetic: 13. Regulation of Entering Cosmetic Products into Indonesia □ Cosmetic Notification of BPOM (Food and Drug Supervisory Agency)  ○ The Head of the National Agency of Drug & Food Control Indonesia (BPOM) issued Regulation No. HK.03.1.23.04.11.03724 on the Control of Imported Cosmetics (“Regulation“), in the framework to protect society from cosmetics that do not meet quality, safety, and use standards. This regulation has been enforced since 6th May 2011.  ○ Article 1 defines a permit for distribution as a regulatory of approval of cosmetics in the form of a notification, issued by the Head of the Food and Drug Supervisory Agency.  ○ Pursuant to Article 3(1), only cosmetic that have received authorization in the form of a notification may be imported into Indonesia.  ○ However, Article 3(3) excludes cosmetics used for research, samples, and exhibition in a limited number from the notification requirement. as long as the cosmetics are not for sale.  ○ According to Article 5(2), applications for a notification should be accompanied by:   - A certificate of analysis of the cosmetics;   - Invoices;   - The Bill of Lading (B/L) or Air Waybill (AWB)   - Tax Registration Number (NPWP) of the applicant; and   - A photocopy of the applicant’s Import Identification Number (API).  ○ Article 8 states that applications should be filed electronically through the Food and Drug Supervisory Agency website through (http://e-bpom.pom.go.id). in accordance with the relevant regulation and decree stipulated in Article 8.  ○ Eligible applicants as below need to register with BPOM before they can use the electronic system:   - Cosmetic industry within Indonesia that has obtained the manufacturing approval.   - Approved importer of cosmetic products. Approved importer need to have letter of authorization from the product owner in the country of origin.   - Individual or private company that has contract manufacturing agreement with the approved manufacturing company in Indonesia. Procedure of Notification  ○ The time needed for notification approval is 14 working days. as long as the required documents are already complete. If within 14 days BPOM has not issued rejection letter. it means that the notification is granted and such product is permitted to be distributed. 6 months after the cosmetic product got the notification; the cosmetic products should be produced or imported and distributed. The notification is valid for 3 years.  ○ The cosmetic product that will be notified should be produced by implementing GMP (Good Manufacturing Practice) and meet technical requirement. The technical requirement consists of requirement of safety, ingredient, labeling, and claim.  ○ The cosmetic company is also obliged to arrange and keep the Document of Product Information (DIP). DIP contains of information or data about quality. safety. and the cosmetic benefits. BPOM is authorized to audit the DIP at any time.  ○ The procedure to notify the cosmetic products to BPOM: □ Required Documents:  ○ Administrative Document   - For importer:    · Nomor Pokok Wajib Pajak (Number of Taxpayers).    · Angka Pengenal Impor (Importer Identity Number).    · Surat Izin Usaha Perdagangan (Trade Business License).    · Letter of Appointment from the producer to Indonesian company by showing the valid date.    · Certificate of Good Manufacturing Practices    · Certificate of Free of Sale which is legalized by the Embassy of Indonesia in the origin country.    · Analyzed Certificate from accredited Laboratory  ○ Labeling   - Labeling on package should note:    · Product name    · Importer name and address of manufacturer. distributors/importers    · Composition/ingredients    · Net weight. net volume. quantity of each content    · Number of registration approval    · Production code number    · Usage and direction of use    · Expiry date    · Stability data if less than 30 months    · Other information which related to safety and or quality    · Usage & direction of use should be in Indonesia language(Except for Common Used Product)  ○ Technical Document   - Formula (qualitative & quantitative) includes function of each substance.   - Direction of use: usage and direction of use, warning & precaution, if any.  ○ Quality & Technology   - Manufacturing process: standard operational procedure   - Specification of raw material   - Specification of finished product □ DIP (Document of Product Information)  ○ DIP (Document of Product Information) is the data about the quality, safety, and benefits of cosmetic products.  ○ DIP consists of:   - Administrative Document and the Summary of Product;   - Data about Quality and Safety of Cosmetics Ingredient;   - Data about Cosmetic Quality; and   - Data about the Safety and Benefit of Cosmetics.  ○ DIP should be kept for a minimum of 4 (four) years after the cosmetics are manufactured or imported. □ Administrative Document and the Summary of Product  ○ The first part of DIP consists of administrative documents and a summary of information which specify each cosmetic and able to give adequate description of the cosmetic product.   1) Administration Document for:   - Local cosmetic product. at least contains of photocopy of license of cosmetics industry.   - Imported cosmetic product. at least contain of:    · Photocopy of Importer Identity Number (API);    · Photocopy of the letter of appointment from the manufacturers to the distributor.    · Photocopy of the Certificate of Free of Sale (CFS) which is legalized by the Embassy / Consulate General of Republic of Indonesia in origin country.   - Contract cosmetic product. at least contain of:    · Photocopy of production license for the contracted manufacturer.    · Letter of contract agreement between the companies who give order with the manufacturer as the recipient of contract.   - Under-License cosmetics. at least contain of:    · Photocopy of cosmetic industry license.    · Cooperation agreement between the companies who has the license to produce the cosmetic (license) with the company who give the license (licensor).   2) Formula of qualitative and quantitative. at least contain of:   - The name of cosmetic’s raw material or ingredient.    · The name of cosmetic’s raw material is written by using International Nomenclature Cosmetic Ingredients (INCI) or suing another name which is in accordance with the internationally accepted references. The levels of the raw materials are written by percentage by the total amount of 100%.   - The function of each ingredient of cosmetics.   - For aromatic fragrance materials or ingredients should include:    · Name of the fragrance;    · Code number of perfuming composition according to the guidelines set by the International Fragrance Association (IFRA) □ Cosmetic Labeling  ○ According to the Regulation of the Head of National Agency of Drug & Food Control Indonesia No. 44 Year 2013 concerning the Amendment of the the Regulation of National Agency of Drug & Food Control Indonesia HK.03.1.23.12.10.12459 Year 2010 on Technical Requirements for Cosmetic. Cosmetics labeling must include at least:   - Name of cosmetics;   - Utility;   - How to use;   - Composition;   - Name and country of manufacture;   - Name and full address of the applicant notification;   - Batch number;   - Size. volume or net weight;   - Expiration date;   - Warning / attention and other required information;   - Notification number. 14. Halal Certification Body in Indonesia  ○ The Assessment Institute for Foods, Drugs and Cosmetics, the Indonesian Council of Ulama (AIDC ICU/LP POM MUI) had been established by MUI as a response on the pork fat issue which caused social restless. Since the issue spread out fast in massive scale, if it had not been overcome quickly it would widely disturb national economic condition because many foods products had been avoided by our domestic consumers. To maintain spiritual tranquility of ummah and increase it as well, then, an Islamic institution in halal certification called the Assessment Institute for Foods, Drugs, and Cosmetics, the Indonesian Council of Ulama (AIDC ICU/LP POM MUI) had been established by MUI on January 6th, 1989. And it has been a milestone for MUI in entering a new role in stipulating the status of halal-haram foods, drugs and cosmetics effectively.  ○ According to the mandate by MUI, during the early years, this new institution tried to overcome many problems in food affairs, particularly those which are relating with halal status, so it can protect tranquility of muslim consumers especially, and Indonesian consumers generally, and producers as a whole. And now, after 23 years of its dynamic and progressive works, LPPOM MUI has exhibited its existence as a credible halal certification institution both in national and international level as well.  ○ Halal certification process and Halal Assurance System which has been designing and implementing by LPPOM MUI has also been acknowledged and even been adopted by overseas halal certification bodies. In the process and implementing halal certification, LPPOM MUI has built cooperative works and agreements with National Agency for Drugs and Foods Control (BPOM). Ministry of Religious Affairs. Bogor University of Agriculture (IPB). Ministry of Agriculture and Ministry of Cooperative and Small Scale Industry. Especially with National Agency for Drugs and Foods Control (BPOM), halal certificate of MUI becomes a requirement in including halal label on product package. In future, LPPOM MUI will strengthen its position as the leader in halal certification and halal assurance system globally through international Islamic institution, such as World Halal Food Council (WHFC), Organization of Islamic Conference, and Rabithah Alam Islamy. 15. Halal Certification Requirements  ○ For a company who wants to register to LPPOM MUI Halal certification including processing industry, slaughterhouse, restaurant, catering service, and distributor must meet the Requirements of Halal Certification HAS 23000 (Policies, Procedures, and Criteria).  ○ The following snippet from the book HAS 23000: □ HALAL ASSURANCE SYSTEM CRITERIA  ○ A description of the HAS criteria can be found in the document HAS 23000:1 Requirements Of Halal Certification: Halal Assurance System Criteria.  ○ Companies are free to choose methods and approaches required to meet the HAS criteria as follows:   - Halal Policy    · Top Management must establish a written Halal Policy and disseminate Halal Policy to all company’s stakeholders.   - Halal Management Team    · Top Management must appoint Halal Management Team include all parties involved in critical activities and the duty, responsibility, and authority of Halal Management Team must be clearly defined.   - Training and Education    · Company must have a written procedure regarding training. Should be conducted on a scheduled time at least once a year or more as required and should provide graduation criteria to ensure personnel competency.   - Materials    · Materials should not be derived from: pork or its derivatives. Khamr (alcoholic beverages) or khamr derivatives which are physically separated from Khamr, blood. carrion, and parts of human body   - Products    · Brand or names of the products must not use names which imitate haram things or practices that are inappropriate with Islamic law. For retail food products, all products with the same brand are distributed in Indonesia; all products must be registered for halal certification.   - Production Facilities    · Production line and/or supporting equipment must not be used alternately to produce halal products and products containing pork or its derivatives.   - Written Procedure for Critical Activities    · Company must have written procedures regarding the implementation of critical activities (new material selection, material purchasing, incoming materials checking, production, etc.) adjusted to the company business process (processing industries, slaughterhouse, restaurant, and service industries).   - Traceability    · Company must have a written procedure to ensure the certified products are originated from approved materials and made in facilities that fulfill the criteria of halal production facilities.   - Handling of Non-Conformance Products    · Company must have a written procedure to handle the products which were already made from materials and/or produced in facilities that are not complying with criteria.   - Internal Audit    · Company must have a written procedure for internal audit of Halal Assurance System. Internal audit is performed based on schedule, at least once in six months or more often if necessary. The results of internal audit are delivered to LPPOM MUI as a periodical report in every six months.   - Management Review    · Top management must review the effectiveness of Halal Assurance System implementation once in a year, or more often if necessary. The results of eval‎uation must be delivered to the parties who are responsible for each activity. □ POLICIES AND PROCEDURES OF HALAL CERTIFICATION  ○ This document contains policies and procedures of halal certification as a guideline companies which request for a halal certification process. A description policies and procedures of halal certification can be found in the document HAS 23000: 2 Requirements Of Halal Certification: Policies And Procedures.  ○ General Halal Certification Procedure is as follows:   - Company requesting for certification, whether for new registration, development (product/facility), or renewal can do online registration. Online registration can be done through LPPOM MUI website (www.halalmui.org) or directly through website address: www.e-lppommui.org.   - Fill in the registration data: Certification status (new/development/renewal). Halal Certificate data. HAS status (if any) and product groups.   - Pay the registration fee and Halal Certification Contract fee.   - Fill in the required documents in the registration process in accordance certification status (new/development/renewal) and business process (processing industry. slaughterhouse. restaurant/catering and service industries), such as: HAS Manual. Flow chart of production process of products to be certified, plant/manufacturer data, product data, materials data and upload material document, and product matrix data.   - After completing the required documents, the next step according to the halal certification process flow diagram as above, namely Pre Audit Assessment ----- Halal Certificate Issuance.   - Note:    · Starting in July 2012. Halal Certification registration can only be done online registration through LPPOMMUI website (www.halalmui.org) column Certification Services Online Cerol-SS23000 or directly through website address: www.e-lppommui.org    · For companies that want a detailed explanation about Requirements of Halal (Policies. Procedures. and Criteria) can order the book HAS 23000 through Email: ga_lppommui@halalmui.org 16. Online Halal Certification  ○ CEROL-SS 23000 is an online service system of LPPOM MUI halal certification. By using this system, companies can apply for halal certification of their products online without any time and place limitation. It is expected that by this online system. halal certification service can be done in a faster and better way.  ○ CEROL application can be accessed via the official website of LPPOM MUI on www.halalmui.org then click the green box in the upper left written "Online Certification Service CEROL-SS 23000", or can be directly accessed through the website www.e-lppommui.org.  ○ Open CEROL application by using web browsers such as Google Chrome. Mozilla Firefox, Opera, or Chromium. The use of Internet Explorer is strongly not recommended.   - Fill in sign up data: name and address of company, PIC, contact person, username, password, etc.   - Fill in registration data: certification status (new/development/renewal). Halal Certificate data. and HAS status (if any).   - Upload Halal document:    · HAS Manual for new company or Revised HAS Manual (if any) for companies already have Halal Certificate.    · Flow Chart of production process of products to be certified.    · Statement of pork free facility (Statement from the owner of production facilities that the production facilities (including supporting equipment) for the product to be certified are free from pork).    · List of address of production facilities excluding plant / manufacturer (if any) e.g. warehouse (including intermediate product warehouse) and pre-production preparation facility (e.g. mixing. weighing. and drying facilities).   - Fill in plant / manufacturer data including name and address manufacturer, PIC, contact person.   - Fill in product data including name, batch, and type of product.   - Fill in material data (name of material, producer, country of producer, supplier, material, and document data), and upload material document.   - Upload product matrix data.   - Fill in HAS Questionnaire, the questionnaire about the implement of HAS.   - Pay registration fee and Halal Certification Contract fee.   - Meet all the requirements stated in Customer Agreement.  ○ In general, The procedures of online halal certification are as follows: