- 2017년도 매출액 15억 2천만 파운드, 2022년에는 43억 8천만 파운드 예상 -
- 스마트 스피커가 스마트홈 기기 중 가장 인기 -
‘스마트홈 기기’란? 사물인터넷(IoT)을 기반으로 가스, 냉난방, 조명 등 일반 가정에서 사용하는 기능을 원격 제어하는 기기를 뜻함. 이를 통해 가정에서 삶의 질과 편의성을 높일 뿐만 아니라, 보안 향상 및 에너지 효율을 높일 수 있음. 영국의 여론조사기관 YouGov는 영국의 스마트홈 기기 시장을 크게 스마트 스피커, 온도조절기, 조명 및 보안 관련 기기로 구분함. |
□ 영국 스마트홈 기기(Smart Home Device) 시장
ㅇ 시장규모
- 시장조사기관 Statista에 따르면 영국의 스마트홈 시장의 매출액(Revenue)은 2017년도 기준 15억 2천만 파운드였으며, 연평균 19.9%씩 증가하여 2022년에는 43억 8천만 파운드에 달할 것으로 전망.
- 2018년 기준 영국 전체 가구의 19.7%가 스마트홈 기기를 보유하고 있으며, 보유율은 꾸준히 성장하여 2022년에는 39%에 달할 것으로 예상.
- 여론조사기관 YouGov에 따르면 영국의 스마트홈 기기 시장은 꾸준히 성장 중이며, 영국이 향후 5년간 스마트홈 기술 및 서비스 제공업체의 주요 타깃 시장이 될 전망임.
2016-2022 스마트홈 기능별 매출액 추이 및 전망 (단위 : 백만 파운드)
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)
자료원 : Statista
ㅇ 영국 소비자가 스마트홈 기기를 사용하는 이유를 분석한 YouGov 설문에 따르면 영국 소비자는 주로 일상생활의 편의를 위해 스마트홈 기기를 사용하며, 특정 기능이 유용하다거나 또는 원격조정 자체가 주된 사용 목적으로도 작용하는 것으로 나타남. 이외, 기기 이용의 편리성, 최신기술 사용, 비용 절감, 친환경적 등의 이유가 뒤따름.
스마트홈 기기를 사용하는 이유 (YouGov 설문조사)
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자료원 : YouGov
ㅇ 주요 품목
- YouGov가 조사한 여론조사에 따르면 소비자의 스마트기기 보유율은 스피커 11%, 온도조절기 6%, 조명 5%, 보안 3% 순이었으며, 그 외 체중계, 세탁기, 청소기, 냉장고, 가스레인지, 전자레인지, 주전자, 식기세척기가 뒤따름.
스마트홈 기기별 보유율(%)
![EMB000017204ebe](data:image/png;base64,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자료원 : YouGov
□ 기기별 시장동향
1. 스마트 스피커
ㅇ 소비자동향
- YouGov에 따르면 영국 성인 중 11% 이상이 스마트 스피커를 사용하고 있으며, 그 중 1/3 이상이 2개 이상을 보유함.
스마트 스피커를 1개 이상 보유한 소비자의 제품 보유 개수(%)
![EMB000017204ebf](data:image/png;base64,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)
자료원 : YouGov
- 스마트 스피커 이용자의 대부분이 음악감상(71%), 음성인식 기능을 통한 문답(58%), 알람(49%), 뉴스 및 일기예보(47%) 목적으로 사용함. 이외에도 다른 기기와의 호환(34%), 메모(20%), 일정관리(17%), 온라인 구매(9%), 오디오북(7%), 게임(7%)을 스마트 스피커를 통해 활용하는 것으로 분석됨.
스마트 스피커 사용 기능(%,복수응답)
![EMB000017204ec0](data:image/png;base64,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자료원 : YouGov
- 스마트 스피커의 디자인과 다른 기기와의 호환성은 스마트 스피커를 구매하는데 가장 중요한 요소 중 하나이며 이외에도 가격, 제품 사용 후기, 제품 평판 등이 영향을 미치는 것으로 조사됨.
스마트 스피커 구매 기준(%)
![EMB000017204ec1](data:image/png;base64,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)
자료원 : YouGov
ㅇ 주요기업 동향
- 스마트 스피커 사용자의 69% 이상이 아마존사의 에코(Echo)를 사용 중. 뒤이어 구글사의 구글 홈(Google Home) 19%, 소노스사의 소노스 원(Sonos One) 5%, 애플사의 홈팟(Homepod) 1%, 기타 2% 순임.
스마트 스피커 주요기업
![EMB000017204ec2](data:image/png;base64,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자료원 : YouGov
2. 스마트 온도조절기
ㅇ 소비자동향
- 현재, 영국 소비자의 6%(약 170만 가구)가 스마트 온도조절기를 사용하고 있으며, 전체 소비자의 3%가 향후 구매 의사가 있는 것으로 조사됨.
- 스마트 온도조절기를 구매하고자 하는 소비자는 기기의 자동 온도조절기능에 중점을 두고 제품을 구매하며, 그 이외에 휴대폰 앱을 통한 조작, 성에 방지, 온수 조절, 휴가모드, 디지털 액정 등의 요소도 구매요인에 해당됨.
- YouGov는 제품 홍보 시, 기능에 초점을 맞춘 마케팅이 소비자의 이목을 끌 수 있는 하나의 방법이라고 소개함.
스마트 온도조절기 구매 기준(%)
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자료원 : YouGov
ㅇ 주요기업 동향
- 스마트 온도조절기 이용자의 절반 이상인 52%가 BP(British Gas)사의 하이브(Hive)를 이용 중이며, 구글사의 네스트(Nest)가 15%, 허니웰(Honeywell) 4%, 타도(Tado) 2%, 웨이브(Wave) 2% 등이 나머지를 차지함.
스마트 온도조절기 주요기업
![EMB000017204ec4](data:image/png;base64,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자료원 : YouGov
3. 스마트 조명(Smart lighting) 및 스마트 보안(Smart security)
ㅇ 소비자동향
- YouGov는 스마트 보안 및 조명 시스템은 다른 스마트홈 기기보다 시장규모는 크지 않지만 성장하고 있는 분야로 소개
- 현재 영국 소비자의 약 5%가 스마트 조명 시스템을 소유하고 있으며, 소비자의 3%가 스마트 보안 시스템을 사용 중.
ㅇ 주요기업 동향
- (스마트 조명) 필립스 휴(Phillips Hue), 하이브(Hive)가 각각 31%, 29%로 스마트 조명시장의 절반 이상을 차지했으며, 롬벡스(Lombex), 로하스(LOHAS) 등이 나머지를 차지함.
스마트 조명 주요기업
![EMB000017204ec5](data:image/png;base64,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)
자료원 : YouGov
- (스마트 보안) 최근 아마존사에 인수된 링(Ring) 브랜드가 점유율 10%를 차지하였고, 뒤이어 삼성(Samsung) 8%, 예일(Yale) 6%, 네스트(Nest) 4% 순임.
스마트 보안 주요기업
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자료원 : YouGov
□ 시사점
ㅇ 영국의 스마트홈 기기 시장은 아직까지 가파른 성장세를 보이고 있음
- 스마트홈 기기 시장의 2017년 전체 매출액(Revenue)은 15억 2천만 파운드였으며, 2022년에는 약 세 배 가까이 증가한 43억 8천만 파운드에 달할 것으로 전망.
ㅇ 영국 스마트홈 기기 시장에서 가장 큰 성장률을 보이는 분야는 스피커로서 지난 6개월간 스마트 스피커를 보유한 가구의 수가 두 배 이상 증가함.
- 스마트 스피커 이용자의 대부분이 원 기능인 음악 감상 이외에도 음성인식 기능을 통한 문답, 알람, 일기예보, 일정관리 및 온라인 구매까지 활용하는 점을 감안, 보다 다양한 기능을 장착한 스피커 기기가 향후 인기를 끌 것으로 예상됨.
ㅇ 시장의 꾸준한 성장세에도 불구하고 해킹 또는 사이버 공격으로 인한 개인정보 유출이 스마트홈 기기의 문제점으로 제기되고 있으므로 보안성이 강화된 제품을 개발하는 노력을 기울이는 한편 기기의 정보유출 방지 기능에 초점을 맞춰 마케팅하는 방안도 고려해볼 수 있음.
- 영국의 소비자 잡지 ‘위치(Which?)’의 가정용품 부서 매니저 알렉스 닐(Alex Neill)은 “스마트홈 기기는 일상생활에 큰 편의를 제공할 수 있지만, 동시에 소비자에 관한 방대한 양의 개인 데이터를 수집할 수 있다”며 개인정보 유출에 대한 우려를 표함.
자료원 : Statista, YouGov, Tech UK, UKTN, The guardian 및 런던무역관 자료 종합