[Topic 01] The Big Red Word vs. the Little Green Man--The international war over exit signs.
The classic American emergency exit sign?the bold red letters spelling out E-X-I-T?seems at first glance like an unimpeachable bit of sign design. The contrast between the letters and the background renders it highly legible, the illumination stresses the importance of the message, and the color is evocative of both fire and fire-safety devices (fire extinguishers, fire engines, fire alarms, and the like). If you're reading this in a coffee shop, cubicle, or other public place, pause and look around you; it probably won't take long to find that glowing red beacon.
But people in the rest of the world?at least, the kind of people who spend time considering how to mark a means of emergency egress?think our simple red sign is completely nuts. Many other countries use some version of the ISO standard, a symbol developed the late 1970s by a Japanese designer named Yukio Ota and adopted for international use in 1985. This take on the exit sign goes by the informal name "the running man," and looks like this:
Fans of Ota's running man point to two key advantages: It's a pictogram, and it's green. The sign's wordlessness means it can be understood even by people who don't speak the local language. And the green color, they argue, just makes sense. Green is the color of safety, a color that means go the world over. Red, on the other hand, most often means danger, alert, halt, please don't touch. Why confuse panicked evacuees with a sign that means right this way in a color that means stop? International designers tend to think our system is illogical and consider our rejection of the running man to be as dumb as our refusal to adopt that other sensible international norm, the metric system.
Are the running-man advocates right? This battle over the exit sign has been brewing for 25 years now, and the little green guy is slowly making inroads in the States. But to understand whether he should triumph, we must first understand America's skepticism toward pictograms and symbols, which have long been more popular in the rest of the world than they are here.
American signs tend to be wordy. In most places in the United States, it's safe to assume people speak English. As a result, our sign systems have typically communicated in text. Europe, by contrast, developed symbolic road signs as early as 1968. On a continent where you can't drive for more than a few hours before encountering a new language, the pictorial approach made sense.
1. Have you ever seen these pictogram around you? If yes, where have you seen them?
2. Which exit sign do you think is easier to understand? Why? On the other hand, why do you dislike the other one?
Could you explain the reasons in detail?
3, If you have more creative or better idea, how can we change the current exit sign into?
4. Except for these two sign designs, do you know any different things? If yes, please describe other creative or unique pictogram?
[Topic 02] A Box Full of Kisses
The story goes that some time ago, a man punished his 3-year-old daughter for wasting a roll of gold wrapping paper. Money was tight and he became infuriated when the child tried to decorate a box to put under the Christmas tree. Nevertheless, the little girl brought the gift to her father the next morning and said, "This is for you, Daddy."
The man was embarrassed by his earlier overreaction, but his anger flared again when he found out the box was empty. He yelled at her, stating, "Don't you know, when you give someone a present, there is supposed to be something inside? The little girl looked up at him with tears in her eyes and cried, "Oh, Daddy, it's not empty at all. I blew kisses into the box. They're all for you, Daddy."
The father was crushed. He put his arms around his little girl, and he begged for her forgiveness.
Only a short time later, an accident took the life of the child. It is also told that her father kept that gold box by his bed for many years and, whenever he was discouraged, he would take out an imaginary kiss and remember the love of the child who had put it there.
In a very real sense, each one of us, as humans beings, have been given a gold container filled with unconditional love and kisses... from our children, family members, friends, and God. There is simply no other possession, anyone could hold, more precious than this.
* be infuriated at - ~에 격분하다, 노발대발하다
1. After reading this story, how did you feel? Were you inspired by this?
2. According to Statistics Korea, Korean teenagers think money is the top priority to become happy. How do think about this answer? Do you agree or have a different idea?
3. How would you like your children to grow up in this country?
4. As GEOMI, who is a famous Korean singer, sing a song "loveless", do you think so... nowadays there is no true love. What is true love?
첫댓글 와~~~ 우~ 형 정말 빨리올리셧네요 ㅎ ㅎ ㅎ ㅎ 열공 하고 갈게요~!!
와~~~우~ 항상 신선한 타픽~~ 두 ~멋져부러~~ 정참합니당 ^ㅇ^
정참이요^^
와우~ 멋찌삼~ ^^ 공부 열심히 하삼~~~ ^^
생각할 게 많은 토픽 들이군요...첫번째도 생각해 봐야 할 문제구 두번째 토픽은 정말 가슴에 와 닿네요...ㅋㅋ
벌써 토욜이 기다려 짐다....정참...ㅋ 어쩌면 또 지참...^^
벌써 부터 설레이면 어떡하노 ^ㅇ^~~~ 잼나게 보내봅시다욧~~ ㅇㅅㅇ ~~
멋쟁이~두! Thanks a million always!!!