Samsung, LG sweep JD Power rankings 삼성, LG JD파워 순위를 휩쓸다

[김우정]

삼성전자, LG전자가 JD파워의 소비자만족도조사에서 상위권 순위를 휩쓸었다는 소식입니다.
제가 뉴욕에서 지사생활을 하던 1980년대에는 삼성과 LG는 전자상가 한구석에 먼지에 쌓여 있었습니다.
2000년 초반 프랑스여행을 할 때 프랑스의 시골에서 삼성전자의 광고판을 보고 가슴이 뛰었습니다.  
가전업계의 강자, Whirpool, GE, Sony, Panasonic을 뒤로하고 선두를 달리는 두회사를 응원합니다.
 
Samsung, LG sweep JD Power rankings
삼성, LG JD파워순위를 휩쓸다

By Kim Hyun-bin 김현빈 기자
Posted : 2023-07-21 14:38 Updated : 2023-07-22 14:13
Korea Times

A consumer uses Samsung Electronics' Bespoke Refrigerator Family Hub Plus to search for recipes and listen to music, among various other tasks. Courtesy of Samsung Electronics. 한 소비자가 삼성전자의 비스포크 냉장고 패밀리 허브 플러스를 이용해 레시피를 검색하고 음악을 듣는 등 다양한 작업을 하고 있다. 삼성전자 제공

 Samsung Electronics and LG Electronics dominated the "2023 Home Appliance Satisfaction Survey" conducted by the U.S. market research firm JD Power, according to company officials, Friday.
금요일에 회사 관계자들에 따르면, 미국 시장 조사 기업 JD 파워가 실시한 "2023 가전제품 만족도 조사"에서 삼성전자와 LG전자가 석권했다.

JD Power ranked 12 categories and 11 product groups based on eval‎uations from over 20,000 customers who purchased home appliances last year. Samsung Electronics and LG Electronics clinched first in nine major home appliance categories. Samsung Electronics claimed the top spot in eight categories, including cooktops, over-the-ange microwaves (OTR microwaves), freestanding ranges, French-door refrigerators, standard refrigerators, drum washing machines, top-load washing machines and dryers. They also secured the second position in dishwashers and side-by-side refrigerators.
JD 파워는 지난해 가전제품을 구매한 2만 명 이상의 고객 평가를 기반으로 12개 카테고리와 11개 제품군에 대한 순위를 매겼다. 삼성전자와 LG전자는 9개 주요 가전 카테고리에서 1위를 차지했다. 삼성전자는 쿡탑, 벽걸이식 전자레인지 (OTR 전자레인지), 독립형 가스레인지, 프렌치도어 냉장고, 표준 냉장고, 드럼 세탁기, 탑로드 세탁기 및 건조기 카테고리에서 1위를 차지했다. 또한 식기세척기와 옆으로 열리는 냉장고는 2위를 확보했다.

LG Electronics captured the first in the side-by-ide refrigerators and integrated hood microwaves categories. They ranked second in freestanding ranges, French-door refrigerators, standard refrigerators and top-load washing machines, performing exceptionally well across all other categories.
LG전자는 옆으로 열리는 냉장고와 통합형 후드식 전자레인지 카테고리에서 1위를 차지했다. 또한 독립형 가스레인지, 프렌치도어 냉장고, 표준 냉장고, 탑로드 세탁기에서 2위를 차지하며 모든 다른 카테고리에서도 탁월한 성적을 거두었다.

Established in 1968, JD Power is a prestigious U.S. marketing company renowned for its consumer satisfaction surveys in areas such as automobiles, kitchen and laundry appliances, and healthcare. Annually, the company assesses consumer satisfaction across six factors: usability, various features, performance, price, design and service, and publicly releases the results.
1968년 설립된 JD 파워는 자동차, 주방 및 세탁기 가전제품, 의료 등 분야에서 소비자 만족도 조사로 유명한 명성 있는 미국 마케팅 회사이다. 회사는 매년 사용성, 다양한 기능, 성능, 가격, 디자인 및 서비스 등 6가지 요소에 대한 소비자 만족도를 평가하고 결과를 공개한다.

Industry officials say that Korean home appliances demonstrated their prowess by competing with global giants like Whirlpool and General Electric (GE) and receiving acknowledgment as top-tier products. Korean home appliances have been garnering recognition as the finest products and brands in the global market, attributable to their distinct designs, innovative features and exceptional reliability.
산업 관계자들은 한국의 가전제품이 월풀과 제너럴 일렉트릭(GE)과 같은 글로벌 거장들과 경쟁하며 최고 수준의 제품으로 인정받는다고 말하고있다. 한국의 가전제품은 독특한 디자인, 혁신적인 기능, 뛰어난 신뢰성으로 인해 글로벌 시장에서 최고의 제품과 브랜드로 인정받고 있다.

#미국시장조사기관(U.S.marketresearchfirm) #JD파워(JDPower) #가전제품만족도조사(HomeApplianceSatisfactionSurvey) #삼성전자(SamsungElectronics) LG전자(LGElectronics) #주요가전제품카테고리(Majorhomeappliancecategories) #월풀(Whirlpool) #제네랄일렉트릭GeneralElectric(GE) #세계시장(Globalmarket) #뛰어난디자인과혁신적인모습(Distinct designsandinnovativefeatures) #소비자만족도조사(Consumersatisfactionsurveys)