Mike Hayes of Rochelle, Illinois, long ago proved he was one of the more clever types. Back in 1987, while a chemistry freshman at the University of Illinois, he came up with a novel idea to solve his tuition and college expenses problem. Figuring that anyone could spare a penny, he brazenly asked everyone to do it.He wrote to Chicago Tribune columnist Bob Greene, asking him to request each of his readers send Hayes a penny. The notion tickled the veteran columnist's fancy enough that he was willing to go along with it. From Bob Greene's column: No one likes being used, but in this case I'm willing. It sounds like fun. Mike Hayes, 18, is a freshman science major at the University of Illinois in Champaign. He is looking for a way to finance his college education, and he decided that my column is the answer. "How many people read your column?" he asked me. I told him I didn't know. "Millions, right?" he said. "All over the country, right?" I said I supposed that was true. "Well, here's my idea," he said, and proceeded to explain.
I'll break it down simply: Mike Hayes wants every person who is reading this column right this minute to send him a penny. "Just one penny," Hayes said. "A penny doesn't mean anything to anyone. If everyone who is reading your column looks around the room right now, there will be a penny under the couch cushion, or on the corner of the desk, or on the floor. That's all I'm asking. A penny from each of your readers."