강남이익훈어학원에서 TOEIC 정규/실전종합, 클리닉 R/C를 담당하고 있고 오늘 종로이익훈어학원에서 있었던 구정 마라톤 토익 100점 올리기 특강에서 마지막에 강의했던 류양수입니다.
4개의 강의실을 가득채우고 복도에까지 앉으신 모든 분들이 아침부터 시작하여 7시간 연속으로 조금도 흐트러지지 않고 끝까지 뜨거운 열기로 참여하시는 모습을 보고 감동을 느꼈고, 강의하는 보람도 느낄 수 있는 뜻깊은 시간이었습니다. 웃음이 넘치고 공부하려는 열정으로 달구어진 분위기에서 열심히 들어주신 여러분 모두에게 감사하기도 하고, 올해에는 좀 더 열심히 살아야겠다고 다짐도 할 수 있었습니다. 수강생 여러분 새해 복 많이 받으시길 바랍니다.
다음은 오늘 숙제로 나간 부분의 오리지널 소스입니다. 문제를 푸시면서 막히는 부분을 참고해 보세요. 혹시 질문이 있으시면, 댓글을 달아주시면 답변해 드리겠습니다. 그리고, 다음 주 토요일인 2/19일 또 다시 종로에서 하게 될 주&류 토익 무료 특강에 참여하셔서 직접 질문하셔도 됩니다. 다음 주 특강 때에는 수업이 끝나고, 원하시는 분들만 모아서 따로 질문 받는 시간을 더 가질 계획입니다.
대한민국 토익의 주류, 이익훈어학원 토익의 주&류 아자, 아자!!!
CASE #01: Encourage/Motivate your Reader to Increase Sales
SAMPLE #1:
Good job! We have had tremendous success during the first two quarters. I know we can continue the upward climb. Starting this Tuesday, we will hold weekly strategy meetings to plan ways to outperform the Doe group in sales and service--with the emphasis on service. We want our customers to leave the store happy with the service and products we provide. Good service always translates into more sales.
It has been great to get bonuses for exceeding sales goals, and I want you to keep getting them. Remember, the earlier in the month we reach our goals, the more time remains for added bonus money.
SAMPLE #2:
As you know, next month is usually our slow month for sales company-wide. The regional office has challenged us to come up with a plan for boosting sales. Knowing what a sales team I have behind me, I was quick to volunteer our department to lead the charge. Starting the first of the month, we will be introducing a "buy two, get one free" offer in local newspapers. Please check your files on recent customers to make sure they are aware of this exciting new offer.
Even more exciting news is that the department with the best sales profile next month will be eligible to attend the Doe Company's annual conference in Honolulu. I can already smell the suntan oil! This Friday I am throwing a beach party/sales meeting in the staff room. I look forward to seeing you there, and to a successful sales campaign. Aloha!
SAMPLE #3:
With one week to go, we are $20,000 short of our sales volume goal. Our average weekly volume this month is $15,560. We have a challenge and an opportunity before us. And I know that we are up to the task. To reach our goal, each of us has to commit to a daily individual sales volume of $560. That amounts to one washer/dryer combination or one big screen T.V. a day per salesperson. That represents one Doe Computer System per week per salesperson. In other words, $20,000 in volume is a reachable goal.
To add a little spice to the challenge, I promise a $500.00 bonus to the top salesperson, $250.00 to the one in second place, and dinner to the entire sales force and your spouses -- If we reach our goal. I know you can do it.
SAMPLE #4:
You may have already heard about the competition between our store and the Springfield store for the month of April. Whichever store sells more Doe fertilizer during the month will attend a barbecue hosted by the salespeople from the losing store.
You know that Doe fertilizer has always been our biggest seller; to encourage sales we are offering a free rake with every purchase of five bags or more. If you have any other ideas to help increase sales, please bring them to our weekly sales meeting Monday morning so we can discuss them.
We appreciate the hard work and dedication that characterize all of the sales staff at Doe Feed and Seed, and are confident that we can meet this challenge and outperform the staff in Springfield. I can taste the barbecued beef already! See you at 9:00 a.m. on Monday.
SAMPLE #5:
I know we're all excited about our new line of office furniture. Let's get out there and increase our market share! I've assured the Board of Directors that we welcome the challenge of increasing our sales by 25 percent.
Tomorrow morning we'll meet in the Conference Room for a brainstorming session at 8:00 a.m. Please come with lots of ideas. The Board has assured me there will be prizes for all of those who increase our sales by ten percent. All who meet the 25 percent goal will receive a weekend at the company condo at Lake Towhee. I'm counting on you to go out and make it happen!
CASE #02: Encourage/Motivate Your Reader to Keep Up the Good Work
SAMPLE #1:
I have observed your class on several occasions now, and find your enthusiasm and love for learning very contagious. You know how to inspire others to do their best. We are fortunate to have you with us.
As you know, it is time to hold our annual career workshops for the juniors and seniors. We hope you will be willing to host a session on opportunities for graduate studies. You are clearly the best person for the job, and I know you can make a significant contribution. Please drop by my office next week so we can talk about it.
SAMPLE #2:
I was glad to hear you had finished your article but didn't realize until I read it what a remarkable job you had done. I can only imagine the time and patience it took to gather and analyze all the data, let alone to present it in such a revealing way. Jane and I have taken the liberty of sharing it with some of our friends and they are equally impressed.
You undoubtedly have a promising future in journalism as you continue to do this type of investigative reporting. What you are doing is a great service to all of us. We hope you will continue.
SAMPLE #3:
I understand that we landed the Doe account and that your participation was essential. Your persistence and attention to detail have paid off. Jane Doe specifically asked you to stay on and manage the account. I have no doubt that you will show the same high level of commitment as account manager. Well done. We are proud to have you on our side.
SAMPLE #4:
I want to express my sincere thanks and congratulations on the release of the most recent version of our software. Without your leadership, dedication, and long hours of hard work, we would not have been able to meet our deadline or create such a fine product. We have already begun to receive positive feedback from customers who have received the software, and we expect to reach a new group of customers who will appreciate the ease with which they can use the program.
Your contribution to this project cannot be overstated. We look forward to many productive years and new projects.
SAMPLE #5:
I am very grateful for the work of all the volunteers at the Springfield Free Clinic. Your willingness to volunteer your time and your professional expertise are what keeps the Clinic going. Last year the Clinic helped an average of 300 patients a month.
I hope we can count on you next year to continue to donate one four-hour shift a month to the Clinic and to encourage your colleagues and employees to donate their time as well. Each of you continues to be a great asset to our organization. Thank you for all you do.
SAMPLE #6:
It is a pleasure for me to recognize the fantastic sales you’ve had for the last three years. I really should acknowledge the success you’ve had throughout your career with Bretonny International. Your persistence and enthusiasm have generated not only a commendable sales record, but have also shown to the field and the home office your level of commitment to Bretonny International.
As a means of recognizing your success, our sales management team wants to provide you with some additional compensation. First, we are pleased to give you a special salary increase in the amount of $8,000 annually. This increase will be effective on February 1. Second, we will be giving you a lump-sum bonus in the amount of $7,700.
Your success, I understand, has also caught the attention of some other firms in our area. We’re not surprised; in fact, we feel good when our people do well enough to attract our competition. We appreciate your willingness to share their interest in you because we want to protect our assets–and you are certainly one of them.
Morale and service capabilities have shown a dramatic improvement as a result of your efforts. Please keep up the good work!